Eastern University Campolo College of Graduate and Professional Studies

View the Campaign animations here: Eastern Change Campaign

We partnered with Eastern University on a new campaign for their professional studies programs to confront this apathy head on. We invited ourselves into these internal conversations by asking some big questions. You know, the kind of questions your guidance counselor, your mom, or your kids have probably asked you. Some that you would probably answer differently. Hindsight is always 20/20 they say. As big as they may seem, second chances and new starts are really only a couple of keystrokes away. Our hope was that this campaign might be something you wouldn’t expect to read on a billboard. Maybe, just maybe they would inspire you to, well, change. Each answer was paired with a unique landing page and animation that explores a specific professional programming solution at Eastern University.